
The story about which half of your advertising is the half that really works is generally attributed to John Wanamaker, the owner of Wanamaker's Department store in Philadelphia. Decades ago, Wanamaker did so much advertising that someone asked him how he knew whether it worked or not. His answer, according to advertising lore, was "Half of my advertising works and half of it doesn't. If I only knew which half…” Internet Marketing Campaigns are very similar in the respect for many organizations. Even in larger companies a surprisingly large amount of marketing executives don’t know if their internet marketing campaigns are working and even fewer actually know where it is working.
Why not make ALL of your marketing budget work for you?
At the beginning of each month we will run a search engine ranking check to determine how well your website is doing against your competitors. We can make recommendations for search terms that we can work on to achieve higher rankings and report on how much traffic extra traffic has been generated as a result of the optimisation that has been done. Through our reports you will able to evaluate your position in the online market place and we will be able to recommend areas that we believe more work needs to be done.
Our search engine ranking reports will detail:
- Your search engine positions for certain key search terms against your competitors
- The increase in traffic that has resulted from search terms that have been optimised previously
Why bother with search engine ranking reports?
The end goal of our search engine optimisation is to stop you having to spend resources on Pay per Click by providing a constant stream of website traffic through the keywords that are most suitable to your website. Our reports will give you the ammunition you need to determine when this should be done. Once you have gained dominance you will be able to sit back with a smug smile of satisfaction knowing that you are streets ahead of your competition.
Why waste maoney on hit & miss paper based schemes?
We can test & audit trail any campaigns & strategies that we deploy for you. So that your return on investment will be expected to increase year on year.
For more information on our services simply fill out your details in the short form below and one of our internet marketing consultants will be in touch with you.
|